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Practical writing on AI-led growth, fractional leadership and BFSI marketing for the global mid-market — each piece opening with the answer, not a wind-up.

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From the founder’s desk

Writing on AI, growth and leadership.

Longer, sharper arguments from Bithindra Biswas — published on Medium, where Bithindra writes for operators putting AI to work in real businesses.

All articles on Medium

Flagship · Fractional CMO / CGO

13 May 2026

Why Mid-Size Businesses Are Losing the Growth Race — and How an AI-Led Fractional CMO/CGO Can Fix It

Mid-size companies rarely stall for lack of effort — they stall for lack of senior commercial leadership they can afford full-time. An AI-led fractional CMO or Chief Growth Officer gives a mid-market business board-level marketing and growth ownership two to three days a week, pairing strategy with AI systems that acquire, qualify and convert — without the cost of a full-time hire.

  • Why mid-market growth plateaus, and the exact leadership gap a fractional CMO/CGO fills
  • How AI turns a part-time leader into full-time output across acquisition and conversion
  • What a fractional engagement costs versus a full-time CMO — and when each one makes sense

Read the full piece on Medium

  1. AI Consulting28 Jun 2026

    The ₹15 Lakh PDF: Why I Stopped Selling “AI Strategy” (and What Actually Works)

    There's a joke in the consulting world nobody tells out loud. This is what a live, revenue-generating AI system looks like instead of another strategy deck.Read on Medium
  2. AI & Growth13 Jun 2026

    67% of Leaders Reported 25%+ Revenue Growth From AI. Here's Exactly How.

    Most businesses treat AI like a fancy autocomplete. The ones growing fastest use it like a second brain — one that never sleeps, never misses a signal, never stops optimising.Read on Medium
  3. AI & Sales19 Apr 2026

    Your AI Assistant Is About to Become Your AI Salesman. Here's Why That Changes Everything.

    The ad industry's biggest disruption isn't a new platform. It's the death of the search box — and the rise of the conversational pitch.Read on Medium
  4. Markets & AI29 May 2026

    Three $5 Trillion Markets. One Is Missing Its Engine.

    Pull up the latest market-cap data and one number quietly reorders how you think about Asia's economic future — and where the missing growth engine is.Read on Medium
  5. AI & Entrepreneurship12 Apr 2026

    No Team. No Office. No Excuse.

    How founders are building real businesses using AI as their entire workforce — and what it actually takes to do it right.Read on Medium
  6. AI Tools11 Jul 2026

    I Stress-Tested Anthropic's Entire Summer Lineup. Here's the Only Model I Actually Use.

    A working practitioner's take on Anthropic's relentless 2026 release cycle — cutting through the model fatigue to what earns a place in real work.Read on Medium

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